Spending Too Much Time on Content? ⏳

Join me for a value-packed, step-by-step guide showing you how I created a year's worth of (*good quality*) marketing content in one work day.

The step-by-step strategy, process, and tools that helped me create 572 (good quality) marketing assets in an 8-hour work day.

A Year of Content in One Day: The TL;DR

In this training, I'm showing you how I created 572 ready-to-use marketing assets for blog, email, podcast, social, and video in one work day. It's the best $27 you'll ever spend on your content marketing!

When you join, you’ll get access to… 

  • A behind-the-scenes video walk-through explaining how I created 572 (*good quality*) marketing assets in one day

  • The 3 stages involved in a highly productive content creation day - and the tools I used for each stage

  • How I organise my content in a way that makes it easy to know what to do next, and keeps me focused on the topics that will grow my business

  • Customer- and product-focused ways to approach your content planning so you create content that leads to sales

  • Two different Content Day plans for using to create your own content in a day based on your business and current context

Hey, I’m Menekse

… And I created this training to show you the behind-the-scenes process of how I created a year of marketing assets in one day.

I started working in content in SEO in 2005 - so I’ve been working in content marketing for 19 years and counting at this point. And I’m an amazing marketer - it’s one of the things in life I’m genuinely good at and passionate about.

… But I’m terrible at my own marketing. It is so much harder to do your own marketing than it is to do it for other people.

Creating this system, I was my own worst case study - and I still was able to smash through all of the overthinking that I normally wade through when it comes to my own marketing activities - which is why I’m so excited to share this training with you!

You didn’t start your business to be a full-time content creator, endlessly churning out free marketing materials to bring in customers and clients to your business - but that is so often where we end up in our marketing.

This process streamlines the content planning and creation process so you can feel confident talking about topics that are interesting to your ideal audience and relevant to the products or services you want to sell.

 

Please note:

This is a behind-the-scenes process showing you my own process for doing this in my business. I use Marketing Magic to help me with content tools, and have created two specific tools that will help you tackle the content planning and outlining process in particular, which you can access with a 7-day free trial (no credit card required). 

There is context and nuance involved in every situation because we’re all doing different things with different levels of skill and confidence.

I work quickly when it comes to marketing, so what took me 8 hours might take you 12 hours - but the purpose of this training is to show you how I think about my content creation and the process behind how I did it.

For implementing your own Content Day, I’ve outlined two different Content Day Plan scenarios, so you can feel comfortable picking a Content Day Plan that works for your current situation.

 
 

Who is this for?

During the training, I talk you through how to approach content creation based on where you are in your business - and I’ve created two Content Day plans that you can use to start cracking on right away.

 

1️⃣

Context 1: Newer Businesses, or Low/No Content Businesses

You might…

  • Run a physical product business

  • Have a low content business model (and aren’t regularly recording video or audio, or creating trainings or workshops)

  • Have a newer business

  • Are pivoting into a new topic or area of work and have a limited amount of content

2️⃣

Context 2: Established Businesses, or Knowledge-Based Businesses

You might…

  • Have an established business & lots of content assets

  • Are an educator or course creator with audio or video recordings

  • Have done podcast interviews or summit sessions

  • Create regular video or audio content such as live streams or social videos

What’s included?

👀

Behind-the-Scenes Video Walk-Through

Peek behind the curtain, and get practical techniques that will help you plan and create high quality content more quickly and confidently.

📑

Two Content Day Plans

Choose from two distinct Content Day plans tailored to fit your business needs and current context - whether you're just starting out, or you’ve got an existing body of content.

📝

The 3 Stages of a Productive Content Creation Day

Learn about the three critical stages that make up a super productive content creation day... and the tools I used for each.

🔎

Customer- and Product-Focused Planning

How to approach content planning by focusing on what truly matters: your customers and products - so that your content brings ideal customers into your audience.

Access my Year of Content in One Day training & resources now:

“As well as being an absolute marketing genius, Menekse is just lovely to work with, so kind and so patient with all my questions! She goes the extra mile to help solve any problem, and you can totally rely on her. She's a dream!”

Laura Pedley | Fine Artist

“The sheer detail of the audit left me flabbergasted. I am in the process of updating my website, and Menekse’s insights on customer journeys mean that it’s already looking and sounding much more impressive.”

Katie Ramsingh | Fashion Copywriter

“Menekse is a great teacher and works really hard to provide tailored help and support. Her advice for getting my website ship-shape and approaching my marketing strategy has been invaluable!”

Jordan Irwin | Jewellery Designer

  • I doubled my income, launched an online course, started growing my email list and started a podcast.

    “Menekse is so knowledgeable and always full of so many ideas. I always really appreciate her insight and feedback, and it has helped me grow my business so much over the last year!

    Before working with Menekse, I just had no idea what I was doing when it came to marketing. I knew bits and pieces, but had no strategy and was not intentional with it all.

    My goal was to grow my business and streamline it and that has definitely happened. I am marketing myself more effectively than ever before, and my business has grown more in the last year than ever before.

    I doubled my income, launched an online course, started growing my email list and started a podcast. All thanks to encouragement and advice from Menekse.

    She is straight talking and gives really down to earth advice, as well as pushing me (in a good way) to do things that I had never really thought I could do before.”

    Liz Mosley | Graphic Designer | Host of the Building Your Brand Podcast

  • Menekse is creative and strategic which is a rare find.

    “Menekse is creative and strategic which is a rare find. She knows how to create a strategy that is smart and innovative and taps into best practices as well as taking a forward thinking approach to marketing and messaging. She prepares a solid plan and lets you know the best next steps forward.

    Before working with Menekse, we didn’t have a marketing leader and just dabbled in lots of different ideas but no real plan to make the dreams a reality.

    One of the key projects we worked on was growing our in-person events. We reached our goal of 150 attendees at a high ticket price point, with people flying into New York from all over the world! She helped us create multiple different campaigns that led people into this offer, and it was a huge success. ”

    Chanie Wilschanski | CEO & Founder of Schools of Excellence

  • Menekse really CARES about your business, and provides insight and value on another level.

    “Working with Menekse is always such a joy! She brings refreshing and vibrant ideas to the table every single time we speak and her wonderful brain breaks down even the most complex funnels into simple, actionable and achievable processes.

    I frequently struggle with generating ideas for my marketing because I'm so IN my business all the time, it's hard to get a birds eye view. Menekse really CARES about your business, and provides insight and value on another level.

    Because she takes the time and care to really take stock of what you do, her advice is always specific, niched down and hits the nail on the head first time, every time.

    Menekse brings vibrancy and personality to the table which is SO refreshing in the marketing space. She also avoids using annoying buzzwords and is frank and unpretentious in her approach to elevating your marketing. Her confidence puts you at ease knowing you're in great hands.”

    Luci McPherson | Brand & Launch Strategist

  • “My business has pretty much quadrupled, my clients list is embarrassing to read out because I feel like I'm showing off - and all of these big global companies found me via Google.

    I've worked for Facebook, Google, Instagram, the United Nations - and honestly it blows my mind like the people that find me from Google.

    I get inquiries every single day pretty much Monday to Friday - usually more than one inquiry a day from people who really want to hire me.”

    Katie Chappell | Live Illustrator

  • “If you're thinking of working with Menekse, I'd say just go for it. Don't hesitate. She's the right person.

    She knows her subject really well. More importantly, she's super supportive, she's really there for you and she really wants you to succeed. And that's what I found and that's what I love about her. She has such great integrity.

    For me, it's so important to work with people who I can trust, and Menekse is that person.”

    Sara Kabariti | Fine Artist & Educator

  • Menekse provided me with knowledge, insights and mindset that has had a positive ripple effect until this day!

    From the first moment, I knew I had the privilege of working with someone who has incredible experience, knowledge and talent in all areas of online marketing and entrepreneurship.

    In everything Menekse teaches and does, one sees the footprint of her years of experience as a serial entrepreneur and skilled online marketer.

    When we first started working together, I was the only "go to" person in my company with the most experience and knowledge in the field of online marketing. This was a huge struggle because there were so many questions I didn't have answers to myself!

    My goal was to grow a product we had developed in our company, together with someone who has more knowledge in the field of online marketing than myself.

    On our first call I mentioned a launch goal I had in mind for the project. The answer I expected (and the answer I would have received from any other marketer) was "are you out of your mind?!". But you said: "yes, let's go for it!".

    This set free an incredible amount of energy and motivation. And I felt this during all of our calls

    I was incredibly fortunate to be able to work with Menekse for almost half a year. During this time we reached far more than just the goals we had set for the initial project. Menekse provided me with knowledge, insights and mindset that has had a positive ripple effect until this day!”

    Sam Hänni | CEO of SwissMadeMarketing & SEOcockpit